GALLUS ABON is a diversification of chicken meat into shredded processed products with distinctive flavors of Indonesia, such as rendang flavor from Minang, andaliman flavor from Medan, boranan flavor from Lamongan, matah flavor from Bali, and roa flavor from Manado.
“The reason we created GALLUS ABON started from the problem of the low prices for broilers in early 2020, which caused a lot of losses to smallholder breeders, so that requiring breeders to sell their chickens at very cheap prices, even given free. Coupled with the current pandemic conditions, making chicken prices also has an impact. Therefore, we have an alternative idea to increase the selling value of chicken by processing chicken meat into shredded products with typical flavors of the archipelago, “said Sofia Aulia as the team leader.
Sofia added that the advantages of GALLUS ABON are that it can meet the meat needs of the Indonesian people since it is made from pure chicken meat, processed with SHEH principles (Safe, Healthy, Excellent, and Halal), has several flavors and seasonings with special compositions, and has longer shelf life by its packaging using food grade quality packaging, vacuum press and zip lock, so it can avoid damage such as rancidity.
“I am optimistic that GALLUS ABON can become an identical Malang souvenir and immediately complete licensing and others, so that it can be commercialized through the national and ASEAN markets,” said Dr. Agus Susilo, S.Pt., MP., IPM., ASEAN Eng, as the team companion lecturer.
GALLUS ABON is an effort of students from the Faculty of Animal Husbandry Universitas Brawijaya who obtained funding in the Indonesian Student Business Competition (KBMI) 2020 which consists of five members, namely Sofia Aulia, Yuliyanto Adi, Indha Fitria, Alif Oktavina, and Ferdi Adi.
GALLUS ABON can be a solution of halal food to the public anxiety about shredded which is not halal because it is mixed with pork and rats. GALLUS ABON has the opportunity to be commercialized in Indonesia and become a profitable food business. [PRD / Humas UB/ Trans. Iir]